Digital Marketing

Digital Marketing Services That Drive Measurable Growth

Sustainable growth is an operational system, not accidental luck. We build integrated digital marketing programs that capture existing search demand, scale high-ROI paid acquisition, and create viral content that lowers your customer acquisition costs (CAC).

See channel process

4.2x

Average ROI on managed paid ad campaigns

+180%

Average organic search traffic growth in 6 months

32%

Reduction in blended customer acquisition cost

100%

Transparent, real-time analytics attribution

Growth blockers

Why funnels stall

Rising Ad Costs & Depleting ROAS

Relying solely on ad networks without organic flywheels results in declining returns as digital advertising auction bids surge.

Vanity Metrics Without Revenue Connection

Impressions and click counts look attractive in presentations, but mean nothing if they fail to translate into qualified leads and signed contracts.

Disjointed Funnel Leaks

Traffic is driven to generic homepages or slow landing pages with poor messaging, shedding over 90% of prospective buyers.

Channel modules

What we build and optimize

Search Engine Optimization (SEO & AEO)

Position your business where buyers actively search for solutions, optimizing for Google algorithms, local maps, and AI Answer Engines.

Comprehensive technical site audit and Core Web Vitals remediation
High-intent keyword cluster research and topical authority maps
Local SEO listing optimization, directory citations, and Google Business Profile
Generative Engine Optimization (GEO/AEO) for AI search surfaces

Performance Paid Advertising (PPC & Social)

We build high-converting paid campaigns across Google Search, Meta, LinkedIn, and YouTube engineered around strict unit-economic profit targets.

Multi-tier audience segmentation and intent-based targeting
High-converting visual ad creatives, copy variants, and hook testing
Dedicated landing page design with strict conversion rate optimization (CRO)
Advanced server-side tracking, CAPI, and ROAS attribution models

Content & Viral Marketing Systems

Develop compounding organic content engines that educate buyers, generate viral social distribution, and build long-term brand affinity.

Editorial content calendar focused on high-demand search queries
Short-form video scripts and reels optimized for platform virality
Authoritative industry research whitepapers and lead magnets
Organic distribution playbooks across social, email, and communities

Conversion Rate Optimization (CRO) & Funnels

Maximize the value of every visitor by systematically eliminating friction points from ad click to consultation booking.

User session recording analysis and behavioral heatmap reviews
A/B multivariate landing page testing and offer refinement
Frictionless lead form capture and automated routing rules
Continuous iterative experimentation and statistical reporting

Operating cadence

From audit to scale

01 →

Audit & Baseline Modeling

We audit rankings, paid structure, funnel analytics, and competitors to set honest baselines.

02 →

Growth Strategy

We map channel priorities to your target CAC, keyword intent, and offer architecture.

03 →

Campaign Architecture

We design tracking, landing systems, and creative frameworks before spend goes live.

04 →

Build & Launch

We ship pages, ads, SEO assets, and instrumentation—then launch controlled tests.

05 →

Iterate & Optimize

We cut wasted spend, reinforce winners, and tighten conversion paths weekly.

Scale What Works

We expand proven audiences, creatives, and organic clusters with clear ROI guardrails.

Side-by-side

Agency vs. LiveTechHacks

Dimension	Typical agency	LiveTechHacks
#1	Vanity reporting focused on clicks, impressions, and algorithmic 'reach'	Revenue-tied KPIs: qualified pipeline opportunities, customer acquisition cost, and net LTV
#2	Siloed agencies managing ads without caring what happens after the click	Full-funnel synergy connecting organic SEO, paid acquisition, and CRM conversion
#3	Slow, bloated WordPress page-builder templates that hurt conversion rates	Custom-coded, lightning-fast landing pages with zero third-party platform bloat
#4	Opaque monthly reports hiding actual media efficiency and profit margins	Transparent reporting dashboards with direct access to raw analytics data

Playbooks

Marcus Webb

Digital Marketing & Performance Lead

Marcus builds SEO, paid, and content systems that turn attention into qualified pipeline.

SEO & AEO
Paid advertising
Content campaigns
Lead generation

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Ready to fix acquisition economics?

We'll review channel mix, CAC, and conversion leaks in one working session.